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Ariel Newsletter #66

posted Oct 29, 2008, 5:41 PM by Vu Nguyen
From Ariel

October 29, 2008

Newsletter #66

Hello from Ariel!

In This Week's Issue:

  1. Join Us on Twitter!
  3. *New* Sound Advice Ezine - Musicians Twitter Roadmap - By Ariel Hyatt (@CyberPR) & Laura Fitton (@Pistachio)
  6. New Media Pioneers: Jim and Dave of Boomer Buddies Blog Talk Radio Show

Join us on Twitter!

Cyber PR is in the process of making some much needed upgrades to our system. One which you may have noticed is the Twitter field in your Basic Info tab.

Cyber PR is now on Twitter and would like to follow you on Twitter as well! Just login and add in your Twitter URL.

Follow us here at Cyber PR:

Where's Ariel?

November 4 - ELECTION DAY!

Please make sure everyone in the States gets out and votes today. Let your voice be heard!

Sound Advice Ezine: Tips from Ariel Publicity

We are now adding a new addition into our Pre-Cleared and Podsafe newsletter, Ariel's SoundAdvice Ezines. Ariel Publicity's SoundAdvice is a free bi-monthly e-zine for musicians & entrepreneurs who want marketing, promotion and PR tips for navigating the new music business.

Feel free to repost these articles on your site as well!

Musicians Twitter Roadmap
By Ariel Hyatt (@CyberPR) & Laura Fitton (@Pistachio)

I recently interviewed my friend Laura Fitton AKA Pistachio (that's her twitter handle) and I asked her to walk with me through creating a musicians roadmap for Twitter. It answers the question: If you wanted to create a community to promote yourself as a musician on Twitter and you didn't really have a lot of technological "social networking know how" How do you do it?

Step One - Think About Your Brand First (Set up and account and use your brand name, your band, whatever name it is that you want people to be able to find using Google. That's very important. Don't just pick a name you like. Whatever name you choose on Twitter becomes very Googleable.

So choose the thing you want fans and prospective fans to find you as. If you're just starting out, you might use a generic like singer/songwriter or something. But choose something you're comfortable with, that you want to do well in search results and that's the name you want to get out there.

You can continue reading this article as well as the full interview on my blog here: and I encourage all of you to please go to my blog and leave your feedback.


With election day right around the corner we've got some great political themed tunes for your blog, podcast, and internet radio station!

Hot Buttered Rum
Genre: Acoustic, Folk, Rock, Americana, Bluegrass
Hot Buttered Rum's political, environmental, and social activism is inseparable from their San Francisco acoustic rock sound. In this election season "the most important in a generation" Hot Buttered Rum is committed to energizing like-minded citizens to enact meaningful change. Now, the band is playing political benefits to support Democratic candidates - and making available free downloads of two of their most pertinent tunes.

SNAC - Songs for the New American Century
Genre: Rock, Roots, Jazz
As an ongoing and contemporary portrayal of 21st c. America, the SNAC project is an eclectic series of songs expressing sentiments from cynical to sincere rendered by various artists in multiple genres. In familiar forms and song styles, SNAC sets out to bring the characters as well as the challenges of contemporary American life before our ears in an insightful yet palatable fashion.

The Devil and George Bush
Genre: Classical, Musical Comedy, Rap
"The Devil and George and Bush" is a free downloadable musical satire podcast that skewers the lame duck president, the presidential candidates, corporate greed and stupidity, reality TV and basically our entire American way of life. It follows the attempts of a modern day Faust who, with the help of the Devil, tries to corner the world market in mandatory computer upgrades while dodging the predatory attractions of Paula Passion. His activities take place within the context of a TV reality show called "What the Hell can anybody do about it!?" whose co-hosts are George Bush and the Devil.

Manze Dayila & The Nago Nation
Genre: World, Reggae, Afro-Beat
Haitian New Yorker, Manze Dayila, was inspired to write "CHANGE (The Barack Obama Song)" after being invited to perform at an Obamarama rally in her Brooklyn, NY neighborhood. Inspiration for this anthem stating "Barack Obama is my president," struck one morning in the shower and the rest is now history-in-the-making on YouTube, Myspace & Facebook. "When I look at Barack Obama and listen to him speak, I can see and hear his determination for change," says Dayila. "We are all children of the world, deserve to live better, to receive better education and better health care. I believe in his message that war is not the answer. I think he can improve our situation, and his idea of change is the change we all need. I am a Barack Obama supporter 100%!"


Featured Blog:

Indie Music Stop
Website dedicated to Indie Music with CD reviews and more. Your music matters to us. Check them out and find reviews of Cyber PR Artists Charlie Wheeler Band and Ben Senterfit.

Featured Podcast:
Electrical Language Podcast
Electrical Language is a weekly music podcast of 4 or 5 podsafe songs by independent artists from around the world. The music ranges from acoustic to electronica to catchy pop to good old indie rock. This podcast is hosted by, Gabor Kovacs, from Hampshire, United Kingdom.

Featured Internet Radio Station:
Luna Kafé -The Global Music Inn
Our full moon menus consist of musical dishes from many corners of the world, composed by our world wide web of contributors. A new menu will be presented on the eve of every full moon.

New Media Pioneer: Jim and Dave of Boomer Buddies Blog Talk Radio Show

Boomer Buddies Barbershop Banter With Indiana Dave and Jim Two Baby Boomer Practicing Pundits talking about the topics you want to hear about and solving problems our elected officials can't seem to figure out.

Q: How long have you been broadcasting?

A: Dave and I started what is now Barbershop Banter with Indiana Dave and Jim on BlogTalkRadio in June of this year. We started with the idea that we wanted to support the troops somehow. Dave is a musician and writes and performs songs that are supportive of the troops. He has written several parodies that involve winning this war on terror and also several original songs like his song titled "America Is My Home." We quickly saw that the Bloggers that were the most popular were the ones talking about politics. We fell into that for a short time and made many good friends. Our hearts just weren't in it for all the mud slinging. For another thing Dave and I are probably complete opposites when it comes to our political views. So we have changed our format to talk about the great job our troops are doing and we also like to feature songs by Independent and unsigned artists. We prefer songs that support the Troops but we play a good variety.

Q: In your opinion, what does a good song need to consist of?

A: A good beat that compliments the sentiment of the song, meaningful lyrics and a hook that keeps the song in your head all day.

Q: What is your favorite band or favorite genre of music and why?

A: Prior to being introduced to Ariel Publicity I would have answered with something like Bob Seger/Classic Rock. Now While I still enjoy the Classic Rock I prefer Alternative, Indie Rock, Indie-Pop and Acoustic Rock, Funk,Folk and Jazz.

Q: What changes in content laws, broadcasting rights, etc. have affected you most?

A: We are still too new to have realized any changes in this area, we are still learning a lot of the do's and don'ts

Q: A recent study found blogs to be more effective than MySpace in generating album sales, do you feel internet radio has the same power?

A: I absolutely do. I think if done properly a blogtalkradio show can create and increase the number of long lasting fans. In the short time Dave and I have been doing this show we have introduced several dozen artists to a group that would not have listened to them otherwise. Our listeners come out to hear Dave and I and as a side benefit they are treated to a variety of GOOD artists that are a breath of fresh air to what they get on the celestial radio. Blogtalkradio has all the benefits of a Blog and A radio show.


Ariel Hyatt founded Ariel Publicity & Cyber PR 12 years ago and her firm has worked with over 1,000 musicians and bands of all genres. The Ariel Publicity mission states that all artists deserve to be heard and there is a place for artists of every level to receive exposure. Ariel Hyatt has managed to place tens of thousands of artists in countless outlets from national magazines and TV to the most grassroots online fanzines. Her company is now 100% digital and helps artists increase their online exposure. She is also the co-founder of, a company that creates newsletters for musicians.

Ariel Publicity's SoundAdvice is a free bi-monthly e-zine for musicians & entrepreneurs who want marketing, promotion and PR tips for navigating the new music business. Sign Up here:


Ariel Publicity & Cyber PR
389 12th Street
Brooklyn, NY 11215