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Ariel Newsletter #74

posted Jan 7, 2009, 8:39 AM by Vu Nguyen
From Ariel

January 7, 2009

Newsletter #74

Hello from Ariel!

In This Week's Issue:

  1. Cyber PR Changes and Improvements for '09
  2. Where's Ariel?
  3. *New* Sound Advice Ezine - Acknowledge Your Notable Accomplishments of 2008
  7. New Media Pioneer: Andrea Zuniga of Geek is Chic Podcast

Cyber PR Changes and Improvements for '09

Cyber PR is back!

Our holidays were fabulous and we are happy to be back in the office and ready to make this a GREAT 2009!

With this new year we want to make Cyber PR the best experience it can be!

So we want to hear from you! Each week we try to pump out new music content for your site in an easy way for you to obtain it.

TELL US What can we add? What may be bugging you in the Cyber PR system? What do you feel is in place that doesn’t need to be? Please send any thought or feedback on how we can create an efficient and seamless Cyber PR system for you.

All of your feedback should be sent to

Where's Ariel?

January 25, 2009 - Phoenix, AZ

New Media For Musicians Seminar: How To Use Video, Lifecasting & Social Media to Make More Money From Your Music

Ariel Hyatt & Jodi Gnat will present a 4 hour seminar detailing how to use social media to get ahead in the music business.

Venue: TBA
Price: $TBA

Sound Advice Ezine: Acknowledge Your Notable Accomplishments of 2008

During times like this when the television and the newspapers seem to be chock full of only doom and gloom, it is an appropriate exercise and it is simple. Here it is:

Write down at least 20 notable accomplishments that you have achieved over the past twelve months. They don't all have to be music-related, of course. Some of them can be things that are happening in your family, or at work, if your work is not being a full-time musician. Some examples are:

  • Released an album
  • Made 30 new friends on Facebook
  • Played a benefit concert.

You get the idea...

When you have written them all, take a look at them, fold them up, and carry them around with you in your wallet. The next time you're faced with the doom and gloom, read them to yourself and acknowledge what you've done.

Bonus round, write down your lifetime accomplishments on the other side of the paper.

Happy holidays and may you have a healthy and successful 2009!



Movin Melvin Brown
Genre: Jazz, R&B, Adult Contemporary
If you can think of the combined singing ability of Ray Charles, Sam Cooke, and Otis Redding, and the dancing ability and entertainment quality of Sammy Davis Jr, Michael Jackson, and more, you get Movin' Melivn Brown from Austin, Texas!

Chrissy Coughlin
Genre: Rock, Folk, Acoustic
Chrissy's seasoned voice coupled with her warm personality are an unstoppable combination. She calls to mind Sheryl Crow and Natalie Merchant with tinges of Rickie Lee Jones and Lucinda Williams. And 2008 has been a good year for this New York City based singer-songwriter. The winter was full of excitement moving to and 'officially' becoming a 'New Yorker', the spring delight of releasing her new CD, Look Ahead, and the summer and fall have been chock full of performances to support her new release.

Featured Artist Video:
"Other Planets" by Erik Scott
Genre: Rock, Soul, Instrumental
Best known for his work with Alice Cooper, Sonia Dada, and Flo & Eddie, Erik has also recorded with dozens of other artists, including Carl Palmer, Kim Carnes, Pops and Mavis Staples, and Signal. In addition to providing soulful low notes, he is a composer/producer who has written and recorded for movies and TV.


This week we wanted to feature and send a BIG thank you to those social media makers who participated in our Holiday Fundraiser and featured our Holiday Fundraiser artist music.

Featured Blog:
Artists House Music Blog is the only Web site providing expert advice from some of the most successful music entrepreneurs and educators in the country. Songwriting basics, how to book and promote gigs, the ins and outs of copyrighting and contracts, how to audition successfully, and how to become an effective music educator are just a few of the myriad subjects covered on the site.

Featured Podcast:
Spud Show Podcast
Music & Musings from Ireland. Female unsigned podsafe musicians!


Featured Internet Radio Station:
WZAP Radio
WZAP Radio is an Internet Radio Station that Broadcasts over WZAP is heard by thousands of people worldwide. WZAP plays a lot of mainstream music but are now branching out to newer artists. WZAP plays acoustic music like Jason Mraz, to the Jonas Brothers.

New Media Pioneer: Andrea Zuniga of Geek is Chic Podcast

A podcast where technology is fashionable and practical!

Q: How long have you been broadcasting?

A: I am very excited to be fast approaching the one year anniversary of my Podcast! The first Episode of Geek Is Chic was released January 31, 2008. I recently just launched a new podcast called Daily Quote Podcast. That one has been in production for almost a month.

Q: In your opinion, what does a good song need to consist of?

A: A good song for me captures your attention with a good beat, but is forever engraved into you with lyrics that connect and move you.

Q: What is your favorite band or favorite genre of music and why?

A: Although it may sound cliche, I have an incredibly eclectic tastes in music. My iPhone is proof of just that. You can find reggaeton and hip hop, jazz and soul, and really, everything in between. I genuinely feel that there is both good and bad every genre. The important thing is being open minded enough to connect with an amazing song. So I really don't like to say I have a favorite genre. I love good music, wherever I can find it!

Q: What changes in content laws, broadcasting rights, etc. have effected you most?

A: I think the fact that mainstream artists and the record industry are so protective of the use of their content has for me been a blessing in disguise. I have fallen in love with Podsafe artists. Thanks to fellow podcasters and Ariel Publicity I have discovered some of my favorite new music. The best part is that I can feel free to share with my listeners.

Q: A recent study found blogs to be more effective than MySpace in generating album sales, do you feel podcasts have that power?

A: I wholeheartedly believe that Podcasts have an incredible power in generating album sales. It has been my personal experience that since I've been signing off with music at the end of every show, I ALWAYS get a couple dozen inquiries about the artists I played. I think the reason why it works is quite simple. Since the song recommendation is coming from a trusted source, listeners don't feel they're being pitched at. That trust your audience has in you not only makes them take the reccomendation to heart, but since already have a a built in rapport, they feel comfortable enough to ask you where to purchase the music, or find out more about the bands or artist.


Ariel Hyatt founded Ariel Publicity & Cyber PR 12 years ago and her firm has worked with over 1,000 musicians and bands of all genres. The Ariel Publicity mission states that all artists deserve to be heard and there is a place for artists of every level to receive exposure. Ariel Hyatt has managed to place tens of thousands of artists in countless outlets from national magazines and TV to the most grassroots online fanzines. Her company is now 100% digital and helps artists increase their online exposure. She is also the co-founder of, a company that creates newsletters for musicians.

Ariel Publicity's SoundAdvice is a free bi-monthly e-zine for musicians & entrepreneurs who want marketing, promotion and PR tips for navigating the new music business. Sign Up here:


Ariel Publicity & Cyber PR
389 12th Street
Brooklyn, NY 11215